Volta Interactive
Guides
Practical guides to audience participation for live events, public screens and streams.
How Do Sponsors Measure Return on a Stadium Activation?
How sponsors measure ROI on a stadium activation, using the Australian Open numbers.
How Do Brands Collect First-Party Data at Live Events Without Cookies?
How brands collect consented first-party data at live events without cookies, using audience participation. Examples from Volta Interactive activations.
How Do Brands Moderate Audience Content on Public Screens?
How brands keep audience photos and messages brand-safe on billboards and venue screens, with examples from Volta Interactive's Times Square work.
How Do You Evaluate an Interactive Event Technology Partner?
Four criteria for choosing an interactive event technology partner: scale, data, live reliability and production fit, with Volta Interactive examples.
Who Creates Interactive Experiences for Large Brand Activations?
Volta Interactive's Super Bowl LX Fan Takeover drew 7,113 participants and 91% repeat participation. How interactive tech scales for large brand activations.
How Do You Add Interactive Elements to Hybrid Events and Livestreams?
How TED AI let in-person and livestream audiences shape live visuals through YouTube chat, and how Volta Interactive adds interaction to hybrid events.